Atag BV Announces Realignment Of UK Operations

Atag BV Announces Realignment Of UK Operations | ATAG Heating Technology

ATAG BV in the Netherlands has announced a realignment of its UK operations.  This will see the formation of a new business, ATAG Heating Technology UK Ltd to concentrate on the domestic boiler market with the launch of its new compact boiler, the ‘i’ compact range.

This company will run in parallel with Chichester based ATAG Heating UK Ltd, which will solely focus its activity in the commercial boiler arena with its award winning range of boilers. All enquiries requiring heating & hot water solutions over 45kW should continue to be directed to Chichester based ATAG Heating UK Ltd on (01243 815770).

The  focus of the new ATAG structure in the UK will benefit the heating industry stakeholders as a whole and ensure ATAG continues to grow its market share in both the commercial and domestic boiler sectors.
The new ‘i’ compact range  of domestic boilers from ATAG Heating Technology is based upon ATAG’s patented iCon heat exchanger which is derived from its commercial boiler technology that has proven to be a winner for the last 20 years. The ATAG designed and engineered iCon heat exchanger is a stainless steel tubular design which carries a lifetime replacement guarantee, the first to do so in Europe.
ATAG Heating Technology supplies exclusively to selected Gas Safe registered Installers on a free of charge, direct delivery basis. Delivery can be to the installation address pre-10 am, or to the Installer’s business address, with a guaranteed stock availability.

The new ATAG  ‘i’ compact range also features the iC  Economiser combination boiler which has a flue gas heat recovery device, designed and engineered by ATAG, built-in to the  standard sized ‘i’ compact boiler casing. The iC Economiser Plus combination boiler is the most efficient combination boiler in Europe.
The ‘i’ compact range will be supplied exclusively through ATAG Heating Technology UK and will be available to order from the 1st June 2015. All boilers carry a 5-year warranty as standard with the iC Economiser Plus combination boiler carrying a 7-year warranty as standard, all including parts and labour with the flexibility to increase the warranty to 10 years with every boiler purchased.
Please contact 0800 680 0100 for more details, or visit


ATAG Announces £25 Million Investment in UK Domestic Boiler Range

ATAG Announces £25 Million Investment in UK Domestic Boiler Range | ATAG Heating Technology

ATAG Heating Technology, the award winning boiler manufacturer from the Netherlands, has announced a £25 million investment plan for a new UK domestic division.

Already a global leader in commercial boilers ATAG Heating Technology has used this know-how to develop a full range of domestic compact boilers that’s the most efficient in Europe and also includes the most powerful compact combi-boiler in Europe.

ATAG domestic products have also been voted ‘Best boilers’ by consumers in Holland for the past 6 years, based on performance, usability and customer satisfaction.

Engineered without compromise, these top of the range boilers are built using only A grade metal and brass components and also include energy saving and intelligent control options that are compatible with smartphones and tablets.

ATAG’s new domestic boiler range offers a selection of flexible, extendable warranties enabling homeowners to choose the option best suited to their lifestyles. ATAG warranties range from 5 years cover as standard on ATAG iC, iS and iR boilers and 7 years on the iC Economiser Plus range. Warranties on all models can be extended up to 10 years. All ATAG domestic boilers will come with a unique, lifetime replacement guarantee on ATAG’s own iCon stainless steel heat exchanger which is derived from its successful commercial boilers.

The new UK domestic boiler range will be complemented by ATAG’s solar products, which are also the most efficient in Europe, as well as a range of unvented and vented stainless steel cylinders.

To ensure the highest quality and safety standards ATAG Heating Technology will become the first boiler manufacturer to supply only to legally qualified installers and, on a direct basis.

ATAG’s customers will have a local ATAG technical product manager on hand for personal support and back up to help them to grow and protect their business in today’s competitive climate. All ATAG technical product managers will be technically qualified to give installers on site assistance if required and deal with any day to day issues they face.

ATAG Heating Technology UK’s Managing Director, Andrew Crown observed:

“With our commercial boiler systems now installed in supermarkets, sports stadia, airports and office developments in the UK and around the world, we’re building on our commercial boiler expertise.

“We have a clear vision for the UK domestic boiler marketplace which is to supply installers with highly engineered and super-efficient boilers and associated products at a competitive price, now and for the long-term. Supporting Installers directly and on a personal basis will ensure we meet their needs.

“Informed advice and support will be offered on a one- to- one basis via our team of highly qualified, Gas Safe registered, Technical Product Managers, working out in the field to provide installers with the highest standards of product training on their doorstep.

“The ATAG way is to help installers to grow and protect their business through our unique ‘Contract of Service Guarantee’, where installers can be rest assured that ATAG will help them to gain all after sales servicing and maintenance work when they install our boilers.

“As a result of our unique offering, we believe that UK installers are ready for change and will welcome the opportunity to upgrade to ATAG.”